AI Visibility Audit
aibizmod delivery
Strategy, implementation, launch, and support with one connected technical team.
What This Service Solves
Identifying the hurdles
Many businesses have strong websites but rarely appear in AI-generated answers because AI systems do not clearly recognize, trust, or extract their content. Competitors may have stronger authority signals, clearer service pages, better structured data, or more third-party citations, causing AI assistants to recommend them instead. Most teams still monitor only Google rankings and have no baseline for AI search visibility, AI ranking, citation share, or recommendation share.
- Low AI Visibility - Strong websites can still be absent from AI-generated answers if their content is hard to extract or verify.
- Competitors Get Recommended - Competitors with clearer content, stronger authority signals, and better citation footprints may appear where you do not.
- No AI Search Baseline - Standard rank tracking does not show prompt visibility, citation share, recommendation rate, or AI answer sentiment.
- No AI Monitoring Process - Teams do not know which prompts, platforms, and competitor mentions to review each month.
Our approach & solution
We evaluate how visible your brand is across leading AI platforms and compare your performance against competitors to establish a clear baseline. By analyzing prompts, search intent, website content, structured data, authority signals, and external citations, we uncover why AI systems are or are not recommending your business. The final roadmap prioritises the fixes most likely to improve retrieval, citation, mention, and recommendation outcomes.
- Benchmark Your AI Presence - We evaluate brand visibility across leading AI platforms and compare results against competitors.
- Map Prompt and Citation Gaps - We identify the prompts, topics, and sources where your brand is missing, misrepresented, or outranked.
- Improve AI Search Readiness - We prioritise page structure, entity coverage, FAQ content, schema, internal links, and authority signals.
- Deliver an Actionable Roadmap - You receive a 90-day plan with quick wins, content updates, monitoring cadence, and measurement checkpoints.
What This Service Includes
AI Visibility Benchmark
AI Visibility Benchmark
Measure your visibility across AI search platforms and understand where your brand stands today.
Competitor Analysis
Competitor Analysis
Compare your AI presence with industry competitors and identify opportunities to outperform them.
Citation Gap Analysis
Citation Gap Analysis
Discover where AI models obtain information and identify missing citations affecting your credibility.
Prompt Mapping
Prompt Mapping
Identify the exact prompts, follow-up questions, and search intents that should trigger your brand, then record where competitors appear instead.
AI Ranking and Monitoring
AI Ranking and Monitoring
Track retrieval, citation, mention, recommendation share, platform coverage, and competitor visibility across a monthly AI search scorecard.
Site Readiness Review
Site Readiness Review
Evaluate whether your website is crawlable, readable, semantically structured, and clear enough for search engines, AI answer systems, and browser agents.
Structured Data Assessment
Structured Data Assessment
Review Schema.org implementation and entity markup to improve AI comprehension.
Content Intelligence Review
Content Intelligence Review
Analyze whether your content answers user intent in a way AI assistants can understand and recommend.
Authority Signal Analysis
Authority Signal Analysis
Evaluate backlinks, brand mentions, trust indicators, and domain authority influencing AI recommendations.
Opportunity Identification
Opportunity Identification
Prioritise high-impact improvements that can increase AI search visibility without creating thin AI-only content or chasing unverified ranking tricks.
90-Day Implementation Roadmap
90-Day Implementation Roadmap
Receive a step-by-step action plan with priorities, timelines, and measurable goals.
Everything You Need, Nothing You Don't
Prompt Map
A visual database of the exact search queries and conversational prompts that your target audience uses to find services like yours.
Visibility Benchmark
A clear score of your current brand presence, citation share, mention quality, recommendation share, and competitor visibility across ChatGPT, Gemini, Claude, and Perplexity.
Citation Gap Analysis
An audit of where AI models pull their facts and recommendations from, identifying where your brand is missing.
Site Readiness Review
A technical audit of your website's crawlability, structured data, and layout optimization for AI web agents.
Competitor Comparison
Side-by-side analysis of how AI models rank and discuss your business relative to your top industry competitors.
Entity Recognition Audit
Evaluation of how clearly your brand, products, and key people are mapped as entities in knowledge graphs.
Content Quality Review
Diagnostic report on how effectively your content answers user intent and feeds conversational training models.
Authority Assessment
A review of external trust signals, reviews, mentions, and links that establish your brand's authority for AI models.
Opportunity Report
A prioritized breakdown of quick wins and high-impact changes to improve AI discovery share, AI ranking signals, and answer-engine citation readiness.
90-Day Roadmap
A step-by-step action plan defining immediate fixes, content tweaks, and long-term optimization tasks for your team.
How Businesses Use This
Real-world applications across industries — drag or click the cards to explore.
Appearing in Nearby Search
Enhance citations and local schema configurations so ChatGPT and Gemini confidently recommend your locations, offices, or nearby services to proximity searchers.
Business Outcomes You Can Expect
Strengthen Brand Authority
Establish your brand as the definitive industry authority, cementing your digital presence across both standard search and AI engines.
Generate More Qualified Leads
Connect with high-intent users who receive direct recommendations from AI search, driving higher-converting traffic to your business.
Increase AI Search Visibility
Make your brand easier for AI assistants like ChatGPT, Gemini, Claude, Perplexity, and Google AI Search to retrieve, cite, mention, and recommend.
How Engagements Are Structured
Fixed-scope engagements with transparent pricing. Every engagement includes the benchmark, the gap analysis, and the implementation roadmap — the difference is how much of the roadmap we execute for you.
AI Visibility Audit
A diagnostic engagement: benchmark your brand across ChatGPT, Gemini, Claude, and Perplexity, map citation gaps against competitors, and receive a 90-day roadmap your team can execute.
- 20–30 prompts across category, comparison, and problem queries
- Visibility benchmark vs 3 competitors across 4 engines
- Citation gap and site readiness review
- Structured data and entity recognition assessment
- Prioritised 90-day roadmap with quick wins
- One executive review session
Audit + Implementation
The audit plus execution: our team implements the highest-impact fixes — page structure, schema, content, and internal linking — and re-measures the benchmark at the end.
- Everything in AI Visibility Audit
- Implementation of P0 and P1 roadmap fixes
- Page-level GEO rewrites and schema markup
- Internal linking and authority signal plan
- Re-measurement scorecard after 90 days
- Monthly status calls and Slack access
Continuous Programme
Ongoing monitoring and optimisation: a monthly AI search scorecard, prompt-set updates, content and citation work each sprint, and quarterly re-benchmarking.
- Monthly AI visibility scorecard
- Monthly prompt set refresh and monitoring
- Continuous content, schema, and citation work
- Quarterly competitor re-benchmark
- Drop alerts on key prompts
- Dedicated delivery team
Prices are indicative starting points for UK small and medium businesses. Final scopes and pricing are confirmed after a free consultation call — larger or multi-brand programmes are scoped individually.
Questions Before We Start
A Few Things Clients Usually Ask
Find answers to common questions about AI Visibility Audit solutions, setup procedures, scoping timelines, and deliverables.
What is an AI Visibility Audit?
An AI Visibility Audit evaluates how visible and recommended your brand, products, and services are across conversational AI platforms like ChatGPT, Gemini, Claude, and Perplexity. It identifies why your business may be omitted from AI-generated recommendations and provides steps to optimize your footprint.
How is this different from SEO?
While traditional SEO focuses on driving clicks from Google's standard search results page, AI Search Optimization (or GEO - Generative Engine Optimization) focuses on getting your brand cited, referenced, and recommended inside conversational answers. This requires a strategy centered on clear structured data, entity recognition, brand authority, and answering direct user intent.
How do you measure AI ranking?
We measure AI ranking as a visibility ladder rather than a single position: whether your brand is retrieved, cited, mentioned, recommended, or excluded for priority prompts. The audit records platform coverage, citation sources, competitor mentions, answer sentiment, and recommendation share across a fixed prompt set.
Which AI platforms are included?
Our audit covers the most widely used conversational assistants and generative search engines, including OpenAI's ChatGPT, Google's Gemini, Anthropic's Claude, Perplexity AI, and Google AI Search or AI Overviews where available. We analyze both desktop and mobile search contexts to ensure a comprehensive overview.
What are AI monitoring tools used for?
AI monitoring tools track how often a brand appears in AI-generated answers, which competitors are cited, which source pages are used, and how answer sentiment changes over time. We can use dedicated tools or a manual prompt scorecard depending on budget and the number of prompts that need tracking.
What is the difference between AI optimization and GEO?
AI optimization is the broader work of making a business easier for AI systems to understand, retrieve, and recommend. GEO, or generative engine optimization, is the search-specific part of that work: improving crawlable content, entity clarity, structured data, citations, and answer-ready page sections.
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